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Howard Stutz – Penn National Gaming gains preliminary approval to buy Tropicana

Howard Stutz – Penn National Gaming gains preliminary approval to buy Tropicana
Howard Stutz – Penn National Gaming gains preliminary approval to buy TropicanaNevada gaming regulators granted preliminary approval Wednesday for Penn National Gaming to acquire the Tropicana Las Vegas for $360 million.The Gaming Control Board had few concerns about the transaction, which was announced in April by the Wyomissing, Pa.-based regional casino giant.”This is good for the state and Strip,” said Control Board Chairman A.G. Burnett at the hearing in Carson City.The Nevada Gaming Commission will rule on the transaction on Aug. 20.Penn National COO Jay Snowden told the Control Board the Tropicana fills a void by giving the company a resort on the Strip.Penn operates 26 casinos nationwide and has a 3 million-member customer database. Snowden in a previous appearance before the Control Board said 25% of the company’s customers regularly visit Las Vegas. Penn National has owned the M Resort in Henderson since 2011.Penn attracts some of that business to the 390-room hotel-casino, but the M is about 10 miles from the heart of the Strip.The 1,500-room Tropicana, a Rat Pack-era Strip resort, will not be rebranded as one of the company’s Hollywood casinos.Snowden said Penn will spend $20 million on the property after closing the deal to integrate the company’s player database into the Tropicana.”We believe we can improve the gaming experience on the floor,” Snowden said. “Once the database has been updated, we can invite our players to visit the Tropicana.”Snowden said the Tropicana produced $100 million in total annual revenue, $40 million of which came from the casino. Snowden said Penn would upgrade the slot machine offerings.He told the Control Board the company plans to “learn from the customers” the next steps needed for the Tropicana. He said the company could spend $200 million in the next four years to upgrade the resort.Penn National General Counsel Carl Sottosanti said the transaction has been approved by six other states that needed to sign off on the financing.Last month, Penn named Bob Sheldon as president of the company’s Las Vegas properties. He was general manager of Hollywood Casino at Kansas Speedway, which he helped open in February 2012.Sheldon began his gaming career in Las Vegas at the Las Vegas Hilton and with Mirage Resorts, including serving as president of the Golden Nugget Las Vegas. He also oversaw Foxwoods Resort Casino in Connecticut.Penn National is also spending $390 million to build a Hollywood-branded Indian casino near San Diego.Copyright GamingWire. All rights reserved.

Plainridge Park Casino Massachusetts Opens

Plainridge Park Casino Massachusetts Opens
Plainridge Park Casino Massachusetts OpensWith the opening of the first-ever casino on Wednesday, Plainridge Park, Massachusetts will welcome a completely new casino era for itself. The casino will feature around 1,500 advanced slot machines along with a lustrous sports bar, which is named after a football star. For many years, the state has taken into consideration the idea of a casino opening, which will finally be implemented this Wednesday. Following the inauguration of the glistening casino, the state of Massachusetts, which is popular for its Puritan past and its advancing present, will become the 40th state permitting casino-style gambling. Now, it depends on cancellation of Rhode Island and Connecticut tours by gamblers to drop their quarters into home-state capital, if the splendid gamble would yield good results or not. According to state Gaming Commission Chairman, Stephen P. Crosby, this is one of the biggest changes on Massachusetts’ cultural, social, and economic front in past almost half a decade. Since, it paved a way for state revenue and new jobs as well as for economic development. A total of three gambling emporiums were planned in a 2011 state law, among which Plainridge particularly stands some Massachusetts markings. Some states permit alcohol 24 hours a day. Nevertheless, Plainridge announces the last call at 1 a.m. Also, it is completely smoke-free and does not allow people below 21 years of age to gamble. With an aim to condense compulsive gambling, the Plainridge Park casino will feature numerous majestic slot machines with some of the nation’s most stringent regulations. Playing for high wagers, Plainridge may make some of the players remain at a distance from it. Plainridge Park Casino – The first-ever casino in Plainridge Park, Massachusetts, featuring 1,500 advanced slot machines The purpose of the casino is to make the money two folds on every 1,500 slots and video blackjack machines. It will move around $250 million in the first two years in state revenue. A large amount of money will be directed to towns and cities for firefighter and teacher salaries and other expenses. However, the casino will allocate tens of millions of dollars to the horse racing industry. Plainridge seeks to bring gamblers nearer to home. Since, around 50% of all Twin River Casino gamblers belong to Massachusetts. Also, some 33% of all cars in the two Connecticut resort casinos’ parking lots come from Bay State. On the other hand, the tax rate is significantly higher in the area as compared to Las Vegas. Vegas-style table games are also being offered by competitors nearby. Thus, industry watchers suspect if the new casino would be able to make enough money. However, all prepared to tackle this challenge, Plainridge has deployed high-tech slot machines in its lush hall. Today, only a few slots have old-time levers, which were used by gamblers to try out their luck. Also, either touch screens or magnetic stripes have swapped quarters and chip stacks on player loyalty cards, which have free play for first-time players. Earlier, blackjack dealers used to turn cards. They have been replaced by doe-eyed digital women who appear smiling on computerized multiplayer card table screens. Looking at the present scenario, officials at Plainridge look forward to gathering some $500 on every slot machine per day in a year from its opening. Nonetheless, Lasell College’s assistant professor of political science, Paul L. DeBole, says it seemed difficult on part of Plainridge to collect that much money. But, Plainridge is highly optimistic about it. Thus, its loyalty rewards card is being strongly promoted by the casino. This card makes players earn points for meals or drinks or free play. According to MIT’s associate professor Natasha Dow Schull, offering free play to players is one of the best marketing techniques. Natasha Dow Schull, Associate Professor at MIT Next to the parking garage elevators, a kiosk will have live advisers for 16 hours per day, who will counsel problem gamblers in need of help. By the coming September, Plainridge will have a system allowing gamblers to fix a spending limit on a session or for an electronic reminder on reaching the set limit. Both the systems have been introduced for the first time in the nation. Two extremely successful casinos opened in the early 1990s to attract Bay State gamblers in large numbers, which instigated a political debate about a casino in Plainridge that stretched for two decades and a half. The Wednesday opening of the casino will mark this debate’s upshot. Governor Deval Patrick wanted three high-end gambling palaces with their trappings in Las Vegas. However, House Speaker Robert DeLeo wanted a slot parlor license that declared that race tracks could look forward to winning. Legislation was signed in November 2011 by Patrick; still, casino in Massachusetts seemed intimidated until the previous year. Eventually, Patrick’s idea of opening the resort casinos in Springfield and Everett in future worked. The price he paid is worth of Plainridge. The Plainridge casino has a Doug Flutie sports pub with a chic restaurant. The pub will highlight the 1984 Heisman trophy of Flutie beyond a glass case. Plainridge general manager, Lance George says that the casino is far different from a slot parlor and it is making the place of Plainridge Park get promoted as much as the casino itself. What Else Might Interest You:

Large casino jackpots can require large stakes

Large casino jackpots can require large stakes
Large casino jackpots can require large stakesBy mr-casino on 2015-06-19 08:34:29 Online casinos are usually introducing new casino games to their sites on a monthly basis particularly casino slots and quite often there are additional bonuses to be had for playing at the new game so it pays to visit the online casino regularly to see what is on offer as they generally do not last long. As a casino slots player who likes the idea of picking up a jackpot it could also be interesting to keep tabs on the size of the jackpots available but of course you must remember that just because a jackpot has built up to a large sum it does not mean that it is about to fall, it is quite possible that the smaller casino jackpots are falling more frequently which is why they are not so large. It could also be that the stakes at that particular online casino slots game are smaller. Remember that to win a massive jackpot you will generally have to be playing the maximum stake per line that is allowed which can be quite a large sum for modest pockets. As this site has mentioned several times however just because you are playing the maximum amount per line does not mean that you must also play the maximum number of lines per spin which the casino slot allows; it is perfectly possible to win the jackpot by playing a single line although clearly your chance are increased by playing more lines. There are also some more unusual casino games to be found at online casinos by looking around a bit on the site. Often online casino players will go straight to their favourite casino game and play but by looking around there may well be different games that also appeal and of course the free play option which is available at most online casinos give you the chance to check those new games out for free.

NMI® at 55.7%; May Non-Manufacturing ISM® Report On Business®; Business Activity Index at 59.5%; New Orders Index at 57.9%; Employment Index at 55.3%

NMI® at 55.7%; May Non-Manufacturing ISM® Report On Business®; Business Activity Index at 59.5%; New Orders Index at 57.9%; Employment Index at 55.3%
NMI® at 55.7%; May Non-Manufacturing ISM® Report On Business®; Business Activity Index at 59.5%; New Orders Index at 57.9%; Employment Index at 55.3%DO NOT CONFUSE THIS NATIONAL REPORT with the various regional purchasing reports released across the country. The national report’s information reflects the entire United States, while the regional reports contain primarily regional data from their local vicinities. Also, the information in the regional reports is not used in calculating the results of the national report. The information compiled in this report is for the month of May 2015.TEMPE, Ariz., June 3, 2015 /PRNewswire/ – Economic activity in the non-manufacturing sector grew in May for the 64th consecutive month, say the nation’s purchasing and supply executives in the latest Non-Manufacturing ISM®Report On Business®.The report was issued today by Anthony Nieves, CPSM, C.P.M., CFPM, chair of the Institute for Supply Management® (ISM®) Non-Manufacturing Business Survey Committee. “The NMI® registered 55.7 percent in May, 2.1 percentage points lower than the April reading of 57.8 percent. This represents continued growth in the non-manufacturing sector although at a slower rate. The Non-Manufacturing Business Activity Index decreased to 59.5 percent, which is 2.1 percentage points lower than the April reading of 61.6 percent, reflecting growth for the 70th consecutive month at a slower rate. The New Orders Index registered 57.9 percent, 1.3 percentage points lower than the reading of 59.2 percent registered in April. The Employment Index decreased 1.4 percentage points to 55.3 percent from the April reading of 56.7 percent and indicates growth for the 15th consecutive month. The Prices Index increased 5.8 percentage points from the April reading of 50.1 percent to 55.9 percent, indicating prices increased in May for the third consecutive month. According to the NMI®, 15 non-manufacturing industries reported growth in May. Overall there has been a slight slowing in the rate of growth for the non-manufacturing sector. Respondents’ comments are mostly positive about business conditions and indicate economic growth will continue.”INDUSTRY PERFORMANCEThe 15 non-manufacturing industries reporting growth in May — listed in order — are: Arts, Entertainment & Recreation; Management of Companies & Support Services; Real Estate, Rental & Leasing; Utilities; Transportation & Warehousing; Construction; Accommodation & Food Services; Professional, Scientific & Technical Services; Agriculture, Forestry, Fishing & Hunting; Public Administration; Wholesale Trade; Educational Services; Finance & Insurance; Retail Trade; and Health Care & Social Assistance. The only industry reporting contraction in May is: Mining.WHAT RESPONDENTS ARE SAYING …*Non-Manufacturing ISM®Report On Business® data is seasonally adjusted for Business Activity, New Orders, Prices and Employment Indexes. Manufacturing ISM®Report On Business® data is seasonally adjusted for New Orders, Production, Employment and Supplier Deliveries.**Number of months moving in current direction.COMMODITIES REPORTED UP/DOWN IN PRICE, AND IN SHORT SUPPLYCommodities Up in PriceBeef (7); Beef Products; Chicken (3); Consultants; Copper Products; Dairy Products; #1 Diesel Fuel (5); #2 Diesel Fuel (2); Eggs; Fuel (4); Gasoline (5); Labor; Medical Supplies; Natural Gas*; and Paper (3).Commodities Down in PriceBacon; Coffee; Computer Products; Contract Labor; Corn; Lubricant Products; Natural Gas*; Plastic Products; and Pork (2).Commodities in Short SupplyDrugs; and Services Labor (4).Note: The number of consecutive months the commodity is listed is indicated after each item.*Reported as both up and down in price.NMI®In May, the NMI® registered 55.7 percent, a decrease of 2.1 percentage points when compared to April’s reading of 57.8 percent, indicating continued growth in the non-manufacturing sector for the 64th consecutive month. A reading above 50 percent indicates the non-manufacturing sector economy is generally expanding; below 50 percent indicates the non-manufacturing sector is generally contracting.An NMI® in excess of 48.7 percent, over a period of time, generally indicates an expansion of the overall economy. Therefore, the May NMI® indicates growth for the 70th consecutive month in the overall economy, and indicates expansion in the non-manufacturing sector for the 64th consecutive month. Nieves stated, “The past relationship between the NMI® and the overall economy indicates that the NMI® for May (55.7 percent) corresponds to a 3.0 percent increase in real gross domestic product (GDP) on an annualized basis.”NMI®HISTORYBusiness ActivityISM®’s Business Activity Index in May registered 59.5 percent; a decrease of 2.1 percentage points below April’s reading of 61.6 percent. This represents growth in business activity for the 70th consecutive month. Fifteen industries reported increased business activity, and two industries reported decreased activity for the month of May. Comments from respondents include: “Business expansion and seasonal increases” and “Spring season peak activity of consumer goods flowing to major retailers.”The 15 industries reporting growth of business activity in May — listed in order — are: Arts, Entertainment & Recreation; Management of Companies & Support Services; Educational Services; Transportation & Warehousing; Real Estate, Rental & Leasing; Construction; Utilities; Accommodation & Food Services; Public Administration; Professional, Scientific & Technical Services; Agriculture, Forestry, Fishing & Hunting; Wholesale Trade; Finance & Insurance; Health Care & Social Assistance; and Information. The two industries reporting a decrease in business activity in May are: Mining; and Retail Trade.New OrdersISM®’s Non-Manufacturing New Orders Index grew in May for the 70th consecutive month at a slower rate compared to April. The index registered 57.9 percent, a decrease of 1.3 percentage points from the April reading of 59.2 percent. Comments from respondents include: “More demand and requests for services” and “Seeing new business development and new service requirements with new customers planning new and higher levels of market demands.”The 14 industries reporting growth of new orders in May — listed in order — are: Management of Companies & Support Services; Arts, Entertainment & Recreation; Educational Services; Transportation & Warehousing; Real Estate, Rental & Leasing; Utilities; Public Administration; Professional, Scientific & Technical Services; Construction; Accommodation & Food Services; Finance & Insurance; Retail Trade; Health Care & Social Assistance; and Wholesale Trade. The only industry reporting contraction of new orders in May is: Mining.EmploymentEmployment activity in the non-manufacturing sector grew in May for the 15th consecutive month. ISM®’s Non-Manufacturing Employment Index registered 55.3 percent, which reflects a decrease of 1.4 percentage points when compared to April’s reading of 56.7 percent. Fourteen industries reported increased employment, and two industries reported decreased employment. Comments from respondents include: “Additional demand for services necessitated increased staffing counts” and “Staffing for new client.”The 14 industries reporting an increase in employment in May — listed in order — are: Arts, Entertainment & Recreation; Retail Trade; Utilities; Transportation & Warehousing; Management of Companies & Support Services; Agriculture, Forestry, Fishing & Hunting; Finance & Insurance; Real Estate, Rental & Leasing; Professional, Scientific & Technical Services; Wholesale Trade; Health Care & Social Assistance; Public Administration; Accommodation & Food Services; and Construction. The two industries reporting a reduction in employment in May are: Mining; and Educational Services.Supplier DeliveriesSupplier Deliveries were unchanged in May as the index registered 50 percent which is 3.5 percentage points lower than the 53.5 percent registered in April. A reading above 50 percent indicates slower deliveries, while a reading below 50 percent indicates faster deliveries.The seven industries reporting slower deliveries in May — listed in order — are: Arts, Entertainment & Recreation; Agriculture, Forestry, Fishing & Hunting; Real Estate, Rental & Leasing; Wholesale Trade; Construction; Accommodation & Food Services; and Professional, Scientific & Technical Services. The eight industries reporting faster deliveries in May — listed in order — are: Mining; Educational Services; Retail Trade; Transportation & Warehousing; Health Care & Social Assistance; Information; Finance & Insurance; and Public Administration.InventoriesISM®’s Non-Manufacturing Inventories grew for the second consecutive month after a month of contraction and registered 51 percent in May, which is the same reading that was reported in April. Of the total respondents in May, 32 percent indicated they do not have inventories or do not measure them. Comments from respondents include: “Deliberate actions to bring them down” and “Same level, but more frequent turns.”The eight industries reporting an increase in inventories in May — listed in order — are: Educational Services; Transportation & Warehousing; Real Estate, Rental & Leasing; Other Services; Management of Companies & Support Services; Wholesale Trade; Public Administration; and Retail Trade. The seven industries reporting decreases in inventories in May — listed in order — are: Arts, Entertainment & Recreation; Professional, Scientific & Technical Services; Mining; Accommodation & Food Services; Construction; Finance & Insurance; and Health Care & Social Assistance.PricesPrices paid by non-manufacturing organizations for purchased materials and services increased in May for the third consecutive month. ISM®’s Non-Manufacturing Prices Index for May registered 55.9 percent, 5.8 percentage points higher than the 50.1 percent reported in April. The percentage of respondents reporting higher prices is 20 percent, the percentage indicating no change in prices paid is 73 percent, and 7 percent of the respondents reported lower prices.The 11 non-manufacturing industries reporting an increase in prices paid during the month of May — listed in order — are: Utilities; Educational Services; Accommodation & Food Services; Arts, Entertainment & Recreation; Wholesale Trade; Construction; Transportation & Warehousing; Professional, Scientific & Technical Services; Management of Companies & Support Services; Public Administration; and Health Care & Social Assistance. The four industries reporting a decrease in prices paid for the month of May are: Mining; Agriculture, Forestry, Fishing & Hunting; Information; and Finance & Insurance.NOTE: Commodities reported as up in price and down in price are listed in the commodities section of this report.Backlog of OrdersISM®’s Non-Manufacturing Backlog of Orders Index contracted in May after three consecutive months of growth. The index registered 48.5 percent, which is 6 percentage points lower than the 54.5 percent that was reported in April. Of the total respondents in May, 42 percent indicated they do not measure backlog of orders.The six industries reporting an increase in order backlogs in May — listed in order — are: Construction; Real Estate, Rental & Leasing; Management of Companies & Support Services; Health Care & Social Assistance; Public Administration; and Wholesale Trade. The six industries reporting a decrease in order backlogs in May — listed in order — are: Mining; Transportation & Warehousing; Information; Professional, Scientific & Technical Services; Retail Trade; and Finance & Insurance. Six industries reported no change in order backlogs in May compared to April.New Export OrdersOrders and requests for services and other non-manufacturing activities to be provided outside of the United States by domestically based personnel grew in May after a month of contraction. Prior to the contraction in April, the last time new export orders contracted was in March 2014. The New Export Orders Index for May registered 55 percent, which is 6.5 percentage points higher than the 48.5 percent reported in April. Of the total respondents in May, 68 percent indicated they either do not perform, or do not separately measure, orders for work outside of the United States.The six industries reporting an increase in new export orders in May — listed in order — are: Information; Real Estate, Rental & Leasing; Management of Companies & Support Services; Arts, Entertainment & Recreation; Construction; and Finance & Insurance. The three industries reporting a decrease in new export orders in May are: Mining; Wholesale Trade; and Agriculture, Forestry, Fishing & Hunting. Eight industries reported no change in new export orders in May compared to April.ImportsThe ISM® Non-Manufacturing Imports Index grew in May for the fourth consecutive month. This month’s reading at 53.5 percent is 2 percentage points higher than the reading of 51.5 percent reported in April. Fifty-nine percent of respondents reported that they do not use, or do not track the use of, imported materials.The nine industries reporting an increase in imports for the month of May — listed in order — are: Transportation & Warehousing; Real Estate, Rental & Leasing; Management of Companies & Support Services; Other Services; Agriculture, Forestry, Fishing & Hunting; Information; Retail Trade; Wholesale Trade; and Professional, Scientific & Technical Services. The three industries reporting a decrease in imports for the month of May are: Mining; Accommodation & Food Services; and Construction. Six industries reported no change in imports in May compared to April.Inventory SentimentThe ISM® Non-Manufacturing Inventory Sentiment Index in May registered 59 percent, which is 0.5 percentage point lower than the 59.5 percent reported in April. This indicates that respondents believe their inventories are still too high at this time. In May, 24 percent of respondents said their inventories were too high, 6 percent said their inventories were too low, and 70 percent said their inventories were about right.The eight industries reporting a feeling that their inventories are too high in May — listed in order — are: Educational Services; Other Services; Wholesale Trade; Finance & Insurance; Retail Trade; Utilities; Professional, Scientific & Technical Services; and Public Administration. The only industry reporting a feeling that their inventory is too low in May is: Information. Nine industries reported no change in inventory sentiment in May compared to April.About This ReportThe data presented herein is obtained from a survey of non-manufacturing supply managers based on information they have collected within their respective organizations. ISM® makes no representation, other than that stated within this release, regarding the individual company data collection procedures. The data should be compared to all other economic data sources when used in decision-making.Data and Method of PresentationThe Non-Manufacturing ISM®Report On Business® is based on data compiled from purchasing and supply executives nationwide. Membership of the Non-Manufacturing Business Survey Committee is diversified by NAICS, based on each industry’s contribution to gross domestic product (GDP). The Non-Manufacturing Business Survey Committee responses are divided into the following NAICS code categories: Agriculture, Forestry, Fishing & Hunting; Mining; Utilities; Construction; Wholesale Trade; Retail Trade; Transportation & Warehousing; Information; Finance & Insurance; Real Estate, Rental & Leasing; Professional, Scientific & Technical Services; Management of Companies & Support Services; Educational Services; Health Care & Social Assistance; Arts, Entertainment & Recreation; Accommodation & Food Services; Public Administration; and Other Services (services such as Equipment & Machinery Repairing; Promoting or Administering Religious Activities; Grantmaking; Advocacy; and Providing Dry-Cleaning & Laundry Services, Personal Care Services, Death Care Services, Pet Care Services, Photofinishing Services, Temporary Parking Services, and Dating Services).Survey responses reflect the change, if any, in the current month compared to the previous month. For each of the indicators measured (Business Activity, New Orders, Backlog of Orders, New Export Orders, Inventory Change, Inventory Sentiment, Imports, Prices, Employment and Supplier Deliveries), this report shows the percentage reporting each response, and the diffusion index. Responses represent raw data and are never changed. Data is seasonally adjusted for Business Activity, New Orders, Prices and Employment. All seasonal adjustment factors are subject annually to relatively minor changes when conditions warrant them. The remaining indexes have not indicated significant seasonality.The NMI® (Non-Manufacturing Index) is a composite index based on the diffusion indexes for four of the indicators with equal weights: Business Activity (seasonally adjusted), New Orders (seasonally adjusted), Employment (seasonally adjusted) and Supplier Deliveries. Diffusion indexes have the properties of leading indicators and are convenient summary measures showing the prevailing direction of change and the scope of change. An index reading above 50 percent indicates that the non-manufacturing economy in that index is generally expanding; below 50 percent indicates that it is generally declining. Supplier Deliveries is an exception. A Supplier Deliveries Index above 50 percent indicates slower deliveries and below 50 percent indicates faster deliveries.An NMI® in excess of 48.7 percent, over a period of time, indicates that the overall economy, or gross domestic product (GDP), is generally expanding; below 48.7 percent, it is generally declining. The distance from 50 percent or 48.7 percent is indicative of the strength of the expansion or decline.The Non-Manufacturing ISM®Report On Business® survey is sent out to Non-Manufacturing Business Survey Committee respondents the first part of each month. Respondents are asked to ONLY report on information for the current month. ISM® receives survey responses throughout most of any given month, with the majority of respondents generally waiting until late in the month to submit responses in order to give the most accurate picture of current business activity. ISM® then compiles the report for release on the third business day of the following month.The industries reporting growth, as indicated in the Non-Manufacturing ISM®Report On Business® monthly report, are listed in the order of most growth to least growth. For the industries reporting contraction or decreases, those are listed in the order of the highest level of contraction/decrease to the least level of contraction/decrease.About Institute for Supply Management®Founded in 1915 as the first supply management institute in the world, Institute for Supply Management® (ISM®) is committed to advancing the practice of supply chain management to drive value and competitive advantage for its members, contributing to a prosperous and sustainable world. This year, ISM celebrates 100 years of leading, innovating and guiding the profession through the renowned ISM Report On Business®, highly regarded certification programs, and industry-standard training and educational resources. ISM is a not-for-profit organization with global influence, serving supply chain professionals in more than 90 countries.The full text version of the Non-Manufacturing ISM®Report On Business® is posted on ISM®’s website at www.instituteforsupplymanagement.org on the third business day* of every month after 10:00 a.m. (ET).The next Non-Manufacturing ISM®Report On Business® featuring the June 2015 data will be released at 10:00 a.m. (ET) on Monday, July 6, 2015.*Unless the NYSE is closed. Logo – http://photos.prnewswire.com/prnh/20121101/LA02871LOGO 

Neymar Jr. torna-se embaixador da PokerStars

Neymar Jr. torna-se embaixador da PokerStars
Neymar Jr. torna-se embaixador da PokerStars LISBOA, Portugal, 7 de maio de 2015 /PRNewswire/ — O ícone do futebol brasileiro, Neymar Jr., elevou a sua conhecida paixão pelo poker para um outro nível, tornando-se embaixador de uma das empresas mais populares no mundo do poker, a PokerStars, anunciou hoje a Amaya Inc.Foto – http://photos.prnewswire.com/prnh/20150507/743616 Neymar Jr., que é tanto um fenómeno nas redes sociais como no campo de futebol, com mais de 18 milhões de seguidores no Twitter e 51,2 milhões de fãs no Facebook, irá promover a PokerStars em publicidade, eventos de caridade e participações especiais, incluindo em grandes torneios de poker ao vivo e online.”O Neymar Jr. é uma das estrelas mais brilhantes no mundo do desporto e a PokerStars está orgulhosa de se associar e ele. Juntos iremos conseguir fazer crescer a popularidade do poker e mostrar a novos públicos quão competitivo, divertido e estratégico é um jogo de poker”, afirma Michael Hazel, CEO interino da PokerStars. “Trabalhar com o Neymar Jr. surge na sequência do quem tem sido a história da PokerStars de investir em atletas conhecidos de todo o público que desejam alavancar o seu sucesso em desportos de competição para se tornarem jogadores de poker bem-sucedidos.”Por sua vez, David Baazov, presidente e CEO da Amaya Inc., explica que a parceria se enquadra num investimento no crescimento da globalidade do poker. “O Neymar Jr. é uma mega-estrela jovem e extremamente carismática que gosta de interagir com os fãs nas redes sociais, está confortável perante uma camera e adora jogar poker. Enquanto celebridade que joga num dos mais famosos clubes de futebol do mundo e numa das maiores seleções, o Neymar tem uma repercussão global. Esta parceria é uma grande oportunidade para expandir o mercado do poker a nível global e atrair novos seguidores.”Jogador de poker entusiasta e apaixonado, Neymar Jr. posta regularmente fotos e vídeos no seu perfil do Instagram – rede social em que é seguido por 14,5 milhões de utilizadores – que demonstram as suas capacidades enquanto jogador de poker. Algumas dessas imagens ilustram os jogos que organiza em casa com os amigos ou o seu cão, um golden retriever chamado ‘Poker’.”Crescer e jogar futebol todos os dias fez de mim uma pessoa competitiva. Quando não estou a jogar futebol, umas das coisas que mais gosto de fazer é jogar poker e competir com os meus companheiros de equipa enquanto estamos na estrada ou com os meus amigos em casa”, afirma Neymar Jr.”Para ser um jogador de poker de sucesso são precisas muitas das habilidades que são necessárias para se ser um jogador de futebol bem-sucedido: a força mental é importante; resistência, paciência, compostura e concentração. Eu adoro a competição, seja no campo de futebol ou na mesa de poker”, continuou.Nos últimos anos, inúmeros atletas levaram a sua determinação, foco e pensamento estratégico para o pano verde da mesa de poker. As diversas características comuns entre desporto e poker tornaram Neymar Jr. num candidato natural a ser embaixador da PokerStars.Como o mais novo membro da equipa da PokerStars, Neymar Jr. junta-se a um grupo vencedor que reúne alguns dos melhores jogadores de poker do mundo, assim como outros atletas famosos. São os casos de Ronaldo ‘O Fenómeno’ Nazário de Lima, o 14 vezes campeão de ténis do Torneio Grand Slam Rafael Nadal, e a capitã de hóquei, vencedora da medalha de ouro nos Jogos Olímpicos de Pequim, Fatima Moreira de Melo.POKERSTARS PASSA A COLABORAR COM INSTITUTO DE PROJETOS NEYMAR JR.A assinatura do Neymar Jr. integra-se no compromisso da PokerStars de levar a emoção do poker a novos públicos e engloba ainda a cooperação da marca com o Instituto de Projetos Neymar Jr., através do seu programa de doações corporativas, Helping Hands.PRESENÇA NO EPT DE BARCELONAA 12ª temporada do PokerStars European Poker Tour arranca em Barcelona em agosto deste ano. A competição atrai sempre um grande número de pessoas, mas é certo que será ainda mais popular este ano com Neymar Jr. a demonstrar as suas habilidades de jogador de poker numa série de “duelos de celebridades”. Aos jogadores de poker e fãs de futebol será dada a oportunidade de conhecer Neymar Jr. cara-a-cara e ainda de jogar contra ele neste jogo especial poker.Neymar Jr. vai jogar na PokerStars com o usuário ‘neymar-jr’.Para mais informações, por favor contate: press@pokerstars.comSOBRE A POKERSTARSA PokerStars é responsável pelos sites de poker mais populares do mundo, tendo a comunidade mais de 60 milhões de membros registados. Desde que foi lançado, em 2001, a PokerStars tornou-se a primeira escolha dos melhores jogadores do mundo, com mais torneios diários do que todos os concorrentes e com o melhor nível de segurança online. Mais de 105 mil milhões de mãos foram jogadas em PokerStars.com, ou seja, mais do que qualquer outro site.A PokerStars.com e a PokerStars.eu operam nos quatro cantos do mundo sob licenças dos governos da Ilha de Man e de Malta, respetivamente. A PokerStars também possui licenças governamentais independentes na Bélgica, Dinamarca, Estónia, França, Itália, Espanha e Alemanha.A PokerStars é um membro do Grupo Rational, especializado na gestão de negócios e marcas no segmento de jogos, incluindo a PokerStars, Full Tilt Poker e o European Poker Tour. Este Grupo foi reconhecido como um dos melhores locais para trabalhar do Reino Unido, quando o Great Place to Work Institute lhe atribuiu a 25º posição no ranking das Melhores Empresas para Trabalhar do Reino Unido em 2012 e 2013, na categoria de Grandes Empresas.FONTE PokerStars